CrossFit City Road – London’s Central Affiliate

CrossFit City Road is a Central London CrossFit affiliate with two locations in Old Street and Victoria. We offer a wide variety of classes and private training services to help you get lean, fit and healthy.

What is CrossFit?

CrossFit is a strength and conditioning programme that will make you ‘fit’, in the broadest sense of that word. Training with us will increase your strength, power, endurance, stamina, mobility and skill. Whether your goal is fitness, weight loss, muscle gain or simply health, this kind of exercise will help get you there fast.

Our classes utilise weighted and unweighted elements combined in challenging ways to elicit a strong response. Classes include everything from gymnastics to olympic weightlifting, all with an emphasis on technical instruction, systematic progression and universal scaling.

Beyond training we want to provide a platform for creating health, longevity and happiness. We educate our members on all the latest information on nutrition and lifestyle. We are building a community of educated, like-minded individuals in the best position to achieve their goals.


BJ Rule

Owner and Head Coach

BJ has worked in the fitness industry since 1995 and brings a wealth of experience from personal training, and strength and conditioning. He has been involved in CrossFit since doing his level 1 in June 2010 and has used its methodology to help countless clients since that time. BJ is an avid weightlifter, and coach of the sport, and competes regularly.

Tom McAdam

Owner and Head Coach

Tom first encountered CrossFit while traveling in Africa in 2008 and hasn’t looked back since. In 2013, he left behind a career in investment banking to pursue his passion of helping others become fitter, stronger and healthier. He qualified as a personal trainer and is also a CrossFit Level 1 Trainer, a CrossFit Movement and Mobility Trainer and a BWLA accredited Weightlifting Coach.